Industry Circularity 2024

Adoption rates, barriers, and opportunities in Brazil's industrial sector.

Based on the CNI (Confederação Nacional da Indústria) and USP 2024 survey of 253 transformation and construction industries.


Executive Summary

  • High Adoption: 85% of surveyed industries adopt at least one circular economy practice.
  • Primary Driver: Efficiency and waste reduction remain the entry points.
  • Critical Barriers: Regulatory uncertainty and lack of financial incentives stall deeper integration.

Key Metrics

MetricContext
85%Industries adopting at least one circular practice (up from previous years).
60%General industry adoption rate across broader sectors.
Top 3Water reuse, material recycling, and energy efficiency are the leading practices.

Strategic Barriers

While adoption is high for "low-hanging fruit" (internal efficiency), systemic circularity faces hurdles:

  1. Regulatory Complexity: Ambiguous definitions of waste vs. byproduct complicate industrial symbiosis.
  2. Economic Viability: The cost of secondary raw materials often exceeds virgin materials due to tax structures.
  3. Cultural/Technical: Lack of specialized labor and consumer readiness for "refurbished" industrial goods.

Sector Highlights

Construction

Leading in material reintegration, specifically with aggregate recycling and modular construction techniques to reduce site waste.

Transformation Industry

Focus is shifting towards ecodesign—planning product lifecycles to facilitate disassembly and material recovery, though this remains an emerging maturity stage compared to simple waste management.


Cüte's Perspective

Industrial circularity provides the "macro" infrastructure that consumer platforms like Cüte rely on. As industries normalize reverse logistics and material recovery, the cost of logistics for peer-to-peer commerce will likely decrease due to shared infrastructure.